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AIM | Expert interviews

Expert interviews
Need an opinion of an expert in your industry? AIM possesses an extensive database of experts and opinion leaders in a wide range of industries and will help you obtain the necessary data applying various instruments such as:
• questionnaires;
• telephone interviews (CATI);
• online surveys (CAWI);
• depth interviews;
• focus groups and others depending on your objectives.
Оrder
Projects of AIM Connect
Leadgeneration

Client: an international company, a manufacturer of construction chemistry, the product in the project is an updated construction foam with an improved formula and in a new more convenient package.

Tasks for the contact center: informing the target audience, namely the organizations that perform the installation of window constructions, about the updated product; inspiring their interest to test the product at work; agreeing about a further contact with the manager of the client.

Results: the project with AIM Connect has helped the client to launch an updated product, find customers for it, and raise awareness about it among the target audience. More than 90% of the informed installers were interested and took advantage of the offer.
Loyalty measurement

Client: an international company, a manufacturer of roofing materials, the products in the project are roofing tiles.

Tasks for the contact center: determining the loyalty level of sellers to the products of the client with the help of Mystery Shopping technique; collecting information on the competitive brands of roofing tiles which are recommended at points of sales; identifying main reasons for recommending products of one or another brand and brand of the client; assessing service quality the seller provides.

Results: the client received a detailed report with the information on the trademarks on sale and their distribution; a list of competitive brands that sellers recommend instead or together with client’s products; a list of reasons why sellers recommend this or that roofing tile manufacturer.
Сontact center for Kobzov Circus

Client: Kobzov Circus, one of the largest circuses in Ukraine.

Tasks for the contact center: the priority tasks to be solved were working with clients' inquiries, answering questions, informing about time, place of the event, the program of the shows; managing complaints.

Results: AIM Connect contact center has developed and introduced 3 additional services - ticket reservation for the Circus show programs (the conversion for ticket booking reached 40%); ticket delivery; telemarketing (sales of tickets for Circus events to corporate clients). Circus's TOP management receives detailed daily analytical reports with information on the number of tickets booked, the effectiveness of various media campaigns, and the social and demographic characteristics of clients.
Our clients
Industrial competence AIM
ESOMAR

As a member of ESOMAR, AIM contributes to the development of market research and promoting the idea of effective data that integrate business process management decisions. AIM adheres to ethical and professional principles and standards of ESOMAR, recognized researchers and analysts from around the world.
UAM

As a member of the UMA, the Agency of Industrial Marketing Kodekstu follows ethical and quality standards for marketing research. We use civilized methods of research preach honest relationships with our customers and protect the rights of the respondents.
AEE

AIM supports the policy and mission of AEE promote energy saving and energy efficiency to be socially responsible and improve quality of life. We combine our knowledge and efforts with the knowledge and efforts of the international community to jointly find new ways of saving and intelligent energy consumption.
B2B Fest

AIM collects annually on marketing industry networking event from B2B - business forum B2B Fest. We invite all marketing professionals to share their experiences and ideas on technology marketing automation and data integration market research, marketing activities specialized in complex markets, exit strategies for foreign markets and more.
SATMETRIX

AIM shares Satmetrix passion to help customers keep their customers. In our practice we use the method of NPS in order to provide companies data about the level of customer satisfaction with goods and services.
Latest news and events
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First Class of AIM Academy's Graduates

It has not been long since the Agency of Industrial Marketing has made an announcement about the opening of its own Academy, and today is the day when we are expressing our congratulations to its firs...
Industry: All
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